There are people who started blogging as a way to establish authority in their field. Most of them want their words to be seen and read, so as to gain respect in their niche. Nevertheless, it’s not as simple as it sounds. Not only isn’t difficult to drive traffic to a blog but it’s also hard to monetize that traffic.
The truth is that it takes time to build n income from blogging. First, you have to identify the stage you’re in and move from there while being patient and consistently working hard.
Below are 5 powerful ways you can use to monetize your blog.
1. AFFILIATE MARKETING
This is the most popular method used in monetizing a blog, most especially when you’re just starting out and haven’t gotten your own products or services to sell. The only thing you need to do is to create content for that product or service and market it.
For instance, if you have a fashion blog you can easily sell wears like shows, clothes, bags or accessories that go together with the wears. Another example is if you’re running a writing Blog you can easily sell books either hard copy or ebooks of some authors you know especially bestsellers. The idea is that since you already create content in these niches, selling products related to them will help you create another source of income.
2. CREATE AND SELL ONLINE COURSES
Another proven way to monetize a blog is by creating and selling online courses. If your blog receives at least 40 – 50 visitors per day, find out what those visitors want and create a course for them. You don’t need so many customers to make money with your online courses.
Honestly, your first course may not be “terrific”, that’s okay, there’s always room for improvement. People tend to value online courses more than blog posts they believe you took extra care in creating it and conclude that it will be valuable to them. So go ahead and create your online courses, even if it’s on as wide topic. As a blogger, you can create an online course on any topic your readers are struggling with, it could be as simple as ” how to use WordPress”, just start with your best blog posts.
The fact is that your blogging positions you already as an expert, then creating an online course is an awesome way to upgrade your career as a blogger. You can create and sell your online courses on sites like Teachable, Udemy and Thinkify or using a Premium Online Course Plugin for WordPress like Zippy Courses, WP courseware, etc.
3. CREATE AND SELL DIGITAL PRODUCTS
Digital products could be a fusion of videos, PDFs, ebooks, trainings, downloadable guides or workbooks. You can practically sell any type of digital information product on your blog as long as it relates to your niche.
After creating your digital product, set up a sales funnel for it which could be you holding a webinar and inviting everyone who’s interested in your offer to join you. After giving out valuable information in this webinar you then introduce your product and upsell it to them. You could also offer a free ebook too.
When creating any digital products, never second guess yourself. You’re the expert and you’d be surprised at how much money you can make by selling these digital products on your blog.
4. SELL COACHING SERVICES
Your blog can be used as a platform to create awareness and nurture a loyal audience. Along the line, your readers will face challenges that will require direct access to your products and expertise. Here, it doesn’t really matter how long you’ve been blogging, offering a coaching service to loyal readers can bring you money.
This is true in many cases because most people want to learn me skills and improve in a particular area. You can venture into areas like Life Coaching, Fitness Coach, Accountability Coach, etc.
To use your blog to promote your coaching services, the first thing you need to do is creating useful contents on subjects or topics that matter to your potential clients. For instance, if your clients are freelance writers, the topics you can cover in your blog posts includes attracting new clients, generating leads, setting and raising rates, content creation, branding, etc.
When offering coaching services, make sure you have a unique value proposition that will give you an edge over your competitors.
5. HAVE AN EMAIL LIST
This method seems to be the less used by some bloggers. Nevertheless it remains one of the most powerful methods of making money as a blogger. But first of all, you need to build your email list and in the process you build a strong and deep connection with your readers who are ready to buy your products and services directly through email.
In this list, you can promote your blog updates or your digital products like ebooks or webinar that will attract your readers through email marketing platforms like Aweber, Convertkit or Mailchimp.
Every blogger should have a deep desire to build and nurture a tribe (an audience). Because the truth is that you can’t make money blogging alone, rather you can make money by using your blog to promote your products or services. Also, when you get lots of visitors over 1000 who visit your blog, it’ll help you rank higher with Google. The majority of successful bloggers make their money from selling products like ebooks, online courses and offer services like coaching. But most importantly, you need to be consistent. Success doesn’t occur overnight.
As a blogger which of these methods do you apply in making money from your blog? Feel free to share with your journey in the comments section and also share other methods that’s working for you.